Q2 2024 Fitness App Trends on iOS in the US: Top Performers Unveiled

In Q2 2024, the fitness and weight loss app category on iOS demonstrated notable user engagement, with several apps showing consistent downloads and active user counts. Data provided by Sensor Tower offers insights into the performance of top apps in this competitive space.

MyFitnessPal: Calorie Counter experienced a steady revenue stream, peaking at around $18K in early May, while downloads fluctuated around the 1.3K mark. Weekly active users showed an upward trend until mid-May, reaching approximately 119K, before stabilizing around 113K towards the end of the quarter.

Strava: Run, Bike, Hike saw revenues rise to nearly $15K by early June, with download numbers peaking at 2.5K in late April. The app maintained a solid active user base, with numbers hovering around 25K throughout the quarter.

Runna: Running Training Plans observed a mid-quarter revenue surge, crossing the $12K mark in early June. Downloads reached their highest at 1.3K in late April, and weekly active users saw a significant increase, ending at 5.8K in early June.

Fitbit: Health & Fitness revenue trended upwards, with a notable spike to over $17K in the final week of June. Downloads remained fairly consistent, averaging around 650 per week. Active user engagement showed a slight decline in mid-quarter but recovered to around 11.5K by the end of June.

Calorie Counter + generated steady revenue, with a slight uptick to just over $5K towards the quarter's close. Download trends dipped to around 600 in mid-June but recovered slightly thereafter. Weekly active users dipped in April and May but remained stable at just over 4K in the latter part of the quarter.

For more detailed insights and analytics, Sensor Tower's comprehensive data provides a deeper dive into the app performance metrics within the fitness and weight loss category.